Overview
skyReputation is the AI Reputation & Review Growth Engine built for Senior Living, part of the Skypoint AI for Senior Living 365 Suite. Families begin their search online, comparing communities based on reviews, star ratings, and how professionally communities respond. Industry trend data shows that more than 80% of senior living consumers start their search on Google and ChatGPT, and most read multiple reviews before ever calling a community. Reputation now directly influences inquiry volume, conversion rates, and move-ins. skyReputation gives senior living operators a unified, AI-powered platform to strengthen online visibility, attract more high-intent families, and ensure every community presents its best story online. With review aggregation, AI insights, integrated response management, surveys, review request campaigns, and listings optimization, marketing and sales leaders can meaningfully improve ratings, increase inquiries, and accelerate move-ins.Why skyReputation Drives More Leads
Increase Star Ratings & Search Visibility
Higher star ratings directly improve visibility in Google Search, Maps, ChatGPT and local rankings, click-through rates on referral and directory sites, and family trust at first impression.
Unified Review Intelligence
Aggregate and monitor reviews from Google, Yelp, Caring.com, A Place for Mom, Facebook, Glassdoor, Indeed, and more across all communities.
AI-Powered Sentiment & Insights
AI reveals what families and prospects care about most—staff, communication, safety, cleanliness, dining, activities, value, and environment.
Response Management
Fast, personalized, and consistent responses build credibility and convert more leads into move-ins with AI-generated draft responses.
Surveys & Feedback Collection
Collect direct feedback from residents, families, and employees through customizable surveys distributed via email, SMS, or shareable links — with AI-powered analysis of open-ended responses.
Listings & Profile Optimization
Manage and optimize Google Business Profiles across all communities. Track search visibility, monitor engagement metrics, and keep location information accurate and up to date.
Key Capabilities
Review Aggregation & Intelligence
Aggregate reviews from Google, Yelp, Caring.com, A Place for Mom, Facebook, Glassdoor, Indeed, and more. Real-time view of every community’s reputation across brands and regions with sentiment tracking.
AI Sentiment & Topic Analysis
Extracts sentiment, intent, urgency, and emotions across Care Quality (staff, communication, safety, cleanliness) and Experience (dining, activities, value, environment) categories. Trend insights highlight where improvements create the greatest occupancy lift.
Inbox & Response Management
Review inbox with Google response publishing, AI-generated draft responses in multiple tones (Professional, Empathetic, Warm, Formal, Apologetic), assignment and SLA tracking, internal notes, flagging, and full audit logging.
Reputation Score
Comprehensive score per community based on star rating, review volume, recency, AI-analyzed sentiment, and source spread. Score levels (Excellent, Good, Fair, Poor) with trend tracking and customer vs. employee comparison.
Surveys & Feedback
No-code survey builder with 10+ question types, multi-page support, and distribution via email, SMS, or shareable links. Collector management, AI-powered response summarization, and templates for common scenarios.
Review Request Campaigns
Send review requests via email and SMS with personalized templates. Direct recipients to Google, Yelp, Caring.com, or A Place for Mom. Track delivery status and monitor campaign performance.
Listings & GBP Management
Connect and manage Google Business Profiles with analytics dashboard (search views, map views, clicks, calls), photo management, content sync, and profile health scoring.
Experience Insights & Benchmarking
Topic sentiment heatmap across communities, strength/weakness identification, trend indicators, drill-down to underlying reviews, community benchmarking against portfolio average, and geographic performance visualization.
Attention Required
Auto-surfaces reviews needing immediate action, prioritized by risk level, urgency, and sentiment. Grouped by community for efficient triage of negative experiences and urgent complaints.
Rating Trends
Average rating and review volume trends with weekly, monthly, or quarterly granularity. Customer vs. employee comparison, NPS trend analysis, and seasonal pattern identification.
Automation & Scheduling
Scheduled data ingestion from all review sources on configurable schedules. On-demand manual sync, job history with status tracking, and processing monitoring.
Settings & Administration
Location management with review source linking, operator and owner profiles, user invitations with domain whitelisting, granular role-based access control, and Google Business Profile configuration.
Who Benefits Most
VPs/Directors of Marketing
Improve ratings and online visibility while strengthening competitive positioning.
Regional & Executive Directors
Track performance by community, region, and brand with comprehensive analytics.
C-Level Executives & Owners
Optimized for search and AI tools like ChatGPT, driving higher-quality traffic to community websites and tours.
The skyReputation Advantage
skyReputation is purpose-built for senior living operators and capital partners who want a simpler, smarter, AI-native reputation platform without the complexity or high price tags of traditional reputation software.- Improve online reputation across your entire portfolio
- Increase qualified leads with higher star ratings and better visibility
- Boost occupancy by converting more families through trust and credibility